Cleansing the chaos - A message from our Founders
For it all to make sense, we would like to begin with what brought us to this point. There was never any big aha moment or horrible experience with something that we used. One day, we simply decided that we were done being inconvenienced and lied to.
For us, skincare has always been a confusing process. What type of routine are you supposed to do? What products should I avoid? What’s best for my skin type? After spending years in the abyss of uncertainty and misinformation, we finally decided to take matters into our own hands. We started to learn about the ingredients so that we could decide for ourselves what we were okay with putting on our skin.
Product toxicity is not limited to just disrupting your skin but can affect your hormones, your neurology, your endocrine system and so much more. Sounds a little dramatic, I know but it’s really a thing. Everything touts itself as safe and green and so few products are actually that. The U.S. regulations leave so much room for companies to just write it on their products even if it’s not true in the slightest.
What we have learned is that “effective” doesn't always mean non-toxic, and clean and green doesn’t always mean safe. The United States hasn’t amended and updated regulations in the way that the rest of the world has when it comes to products we use on our skin. I know you probably don’t need any more bad news this year, but that’s the truth and the good news is that we’re here to help.
Here's where we come in! We are creating a community of transparency, positivity, safety, and support for all of you looking to join our journey of cleansing the chaos. We are working with so many amazing brands that align with our message and are champions for the cause. Our goal is to provide you all with the best of the best throughout our local New England and the United States.
At Northeast Organica, when we say something is clean and non-toxic, its because we have done the work to be certain, so you don’t have to. We are so excited about surrounding ourselves with a community that knows and appreciates the importance of this.
We can’t even describe with words how much we’re looking forward to creating relationships with our customers and offering the best products across the United States!
Lindsay & Nadia, Co-founders, Northeast Organica